Category: Advertising

Marketing lessons we learned from ‘Stranger Things’

Stranger Things is one of Netflix’s most marketable original shows, so it comes as no surprise that its impending return[...]

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new social media marketing tool from facebook

Facebook is experimenting with letting brands study people’s posts and comments on the network in an effort to better i[...]

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Bad at measuring? Good at phones? Love Ikea?

Yeah, same. Ikea has designed and manufactured assemble-it-yourself furniture since the early 1940’s  and to stay rele[...]

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How Crayola remains relevant in digital world

Adult coloring books, collaborations,  an app and so much more. By the time the average kid turns 10, he or she will have c[...]

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Oktoberfest Proof Sneakers. Amazing.

If you’re looking for a pair of sneakers that will complement your lederhosen at Oktoberfest this year, Adidas has desi[...]

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LinkedIn is really living up to their tagline

Nine months after Microsoft closed the $26 billion acquisition of LinkedIn, we’re still wondering why the software gian[...]

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Innovation or Fail?

Innovation in advertising can be a blessing and a curse. On one hand, innovative ads can put a company on the forefront of th[...]

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Kith, Coca-Cola, Converse, oh my!

New York’s KITH has teamed up with beverage giant Coca-Cola to produce a pair of Converse sneakers. They’re label[...]

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How Instagram Stories are fuelling the App’s growth

It might be hard to believe, but Instagram Stories is already turning one year old (remember the drama with Snapchat? Maybe n[...]

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How is Kool-Aid maintaining its popularity?

We’ve all heard of Kool-Aid, you drank it, I drank it, the smiling pitcher mascot is basically a summer icon.  ItR[...]

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