Category: Rebranding

Marketing to Millennials

Given Millennials are the largest generation in terms of population size, marketers should be focused on trying to reach them[...]

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Suave uncovers the power of packaging

Have you ever questioned the quality of a product because the price is so low that you assume that it couldn’t possibly[...]

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The ultimate Olympic throwback

Two years ago, Canadian designers Hulse & Durrell underwent the tedious task of researching, curating, and recreating the[...]

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The Beer Store Rebrand

Ontario’s Beer Store underwent a very impressive rebrand. The enhanced logo as well as in-store marketing that is infor[...]

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The LCBO Rebrand

Recently Ontario’s government controlled liquor stores, the LCBO, underwent a rebrand intended to breathe new life into t[...]

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