When Calgary's most well-known arts and culture museum closed for renovations, we were here to help them launch their new temporary gallery at The Edison. From crafting and designing a launch campaign to developing exhibition-specific promotional strategies, the Maverick team helped Glenbow build awareness and drive visitation for its new space. Our work included advertising campaign planning, print and social media asset creation, digital marketing, media buying, and strategic planning. To keep donors engaged, Maverick also designed and developed a brand for Glenbow's new philanthropic initiative, the Confluence Giving Circle.