June 20, 2015

Samsung’s ‘Safety Trucks’ Awesomely Blend Product Promotion With Social Good

By The Tone Ranger
Advertising, Amazing, Commercial, Future, Innovation, Technology

Inspired by the appallingly high number of Argentinian traffic collisions which claim almost one life every hour, smart-tech giant Samsung found a way to help single-lane highway drivers pass large transport trucks safely.

With wireless cameras embedded in the front grills of the of Samsung Safety Trucks sending a live video feed to massive display monitors at the rear of the vehicles, the solution gave drivers an unobstructed view of whether it was safe to pass or not.

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