Category: Marketing

Successful Spirit Branding

Hint: It’s not just liquid to lips. In the realm of spirit branding, authenticity reigns supreme. Creating a brand that[...]

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Energy Sector Branding for the Future

The strategic art of brand evolution and how we help future-proof energy sector brands. In the dynamic landscape of the energ[...]

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Pawsitively Transform Pet Food Brand Perception

Learn how aligning pet products with evolving consumer values and preferences is paramount to staying relevant and competitiv[...]

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Making Dogs Happy

Building a strategically evolved brand platform from scratch, we set the stage for Darford’s continued success. Creating an[...]

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Nike Celebrates the Olympics With the latest Air VaporMax Ad

Breathing. Everybody does it, but it’s especially important for athletes. A new ad for Nike VaporMax Air sneakers features [...]

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Apple’s latest iPhone X commercial is all about being the greatest

Apple has released a new commercial for its iPhone X, which showcases the camera’s ability to take some great selfies, set [...]

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Amazon and ‘Just Walk Out’ Shopping

Opening on January 22nd, 2018, Seattle residents can experience super quick and super convenient grocery shopping at the fir[...]

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Airbnb + VR = The Future of Travel

Airbnb announced it has plans to implement the cool technologies du jour — virtual (VR) and augmented (AR) reality [...]

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Diversity in the cosmetic industry, woo!

As some of the biggest advertisers and image-makers in the world, cosmetics brands are often criticized for their legacy of l[...]

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Just a paper cup? Think again

It’s that time of year. In an unmistakable sign that the holidays are approaching, Starbucks’ red holiday cups and holida[...]

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