Category: Marketing

Nike Celebrates the Olympics With the latest Air VaporMax Ad

Breathing. Everybody does it, but it’s especially important for athletes. A new ad for Nike VaporMax Air sneakers features [...]

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Apple’s latest iPhone X commercial is all about being the greatest

Apple has released a new commercial for its iPhone X, which showcases the camera’s ability to take some great selfies, set [...]

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Amazon and ‘Just Walk Out’ Shopping

Opening on January 22nd, 2018, Seattle residents can experience super quick and super convenient grocery shopping at the fir[...]

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Airbnb + VR = The Future of Travel

Airbnb announced it has plans to implement the cool technologies du jour — virtual (VR) and augmented (AR) reality [...]

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Diversity in the cosmetic industry, woo!

As some of the biggest advertisers and image-makers in the world, cosmetics brands are often criticized for their legacy of l[...]

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Just a paper cup? Think again

It’s that time of year. In an unmistakable sign that the holidays are approaching, Starbucks’ red holiday cups and holida[...]

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new social media marketing tool from facebook

Facebook is experimenting with letting brands study people’s posts and comments on the network in an effort to better i[...]

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Snapchat’s 3D social marketing

Snapchat claims 100 million people (majority millennials) use Snapchat every day, and brands are splurging on pricey tactics [...]

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One Wine, One Clever Brand Positioning

The Australian wine brand, Yellow Tail is normally grouped into the “cheap” or “affordable” category [...]

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Playboy: humour, sophistication and spice.

In the wake of his death, it is only fitting to discuss how one man turned his lifestyle into a multi-million dollar brand. �[...]

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