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One Wine, One Clever Brand Positioning
The Australian wine brand, Yellow Tail is normally grouped into the “cheap” or “affordable” category [...]
Kith, Coca-Cola, Converse, oh my!
New York’s KITH has teamed up with beverage giant Coca-Cola to produce a pair of Converse sneakers. They’re label[...]
McDonalds + Uber = A Hangovers Dream
This is not a drill, after years of pressure, McDonald’s has answered everyone’s prayers by launching a trial of a n[...]
Amazon bought Whole Foods, now what?
The purchase of Whole Foods means a completely new landscape. Â It’s clear that online and offline are merging faster t[...]
A collaboration between Adidas and spiders
Adidas has collaborated with Munich-based biotech company AMSilk as a part of their forward-looking Futurecraft line to creat[...]
Handmade rebrand is magical
An apothecary in Rotherham recently underwent a total rebrand that included graphic design, interior design, sign writing, pa[...]
What’s cool in 2017?
Here it is folks, the logo trends of 2017. It appears as though as designers, we’re burning through ideas rapidly, and weâ€[...]
The Value of Social Media
I recently read a new article about why social media matters as a business tool. At first I thought, “well that seems very [...]
Brands of The Future
The Harvard Business Review has published a new article about the continued evolution of the brand concept within the world o[...]
Coca-Cola Ditches their logo to promote tolerance
“Labels are for cans not for people” Coca-Cola has been printing and distributing logo-less cans in certain Middl[...]
Cannes Future Lions Student Ad contest winners
This year at the Cannes Festival of Creativity;Â an international main stage for the world’s most talented ad men and w[...]