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inspirations, News and Talks.
A 3D water printer in Gatorades’s latest campaign?
London-based Machine Shop turns the tech world upside down with their newly developed 3D water printer forGatorade’ss[...]
Movie Trailer or Ad?
Movie buffs were surprised to find IMDb pages popping up online and unexpected trailers dropping for what appeared to be a re[...]
Apple’s latest iPhone X commercial is all about being the greatest
Apple has released a new commercial for its iPhone X, which showcases the camera’s ability to take some great selfies, set [...]
Airbnb + VR = The Future of Travel
Airbnb announced it has plans to implement the cool technologies du jour — virtual (VR) and augmented (AR) reality [...]
Love is in the AirPods
Do you believe in love at first sight? Or love over the transfer of an earbud? That’s the subject of “Sway,” this year[...]
Marketing lessons we learned from ‘Stranger Things’
Stranger Things is one of Netflix’s most marketable original shows, so it comes as no surprise that its impending return[...]
One Wine, One Clever Brand Positioning
The Australian wine brand, Yellow Tail is normally grouped into the “cheap” or “affordable” category [...]
Oktoberfest Proof Sneakers. Amazing.
If you’re looking for a pair of sneakers that will complement your lederhosen at Oktoberfest this year, Adidas has desi[...]
This just in: Millennials hate apps with uncool design
Millennials are killing off apps with uncool design at a breakneck pace, location reigns supreme when it comes to app usage a[...]
Kith, Coca-Cola, Converse, oh my!
New York’s KITH has teamed up with beverage giant Coca-Cola to produce a pair of Converse sneakers. They’re label[...]
What do Delta and Tinder have in common?
Delta has paired with Tinder to create a “Dating Wall” in Brooklyn, NYC. The airline commissioned a media group t[...]
How Instagram Stories are fuelling the App’s growth
It might be hard to believe, but Instagram Stories is already turning one year old (remember the drama with Snapchat? Maybe n[...]
How is Kool-Aid maintaining its popularity?
We’ve all heard of Kool-Aid, you drank it, I drank it, the smiling pitcher mascot is basically a summer icon. ItR[...]